Loading site

Services / Marketing

Loyalty & Subscription Strategy

Supporting vendor selection, program set-up, and communication strategy to increase lifetime value (LTV).

Loyalty & Subscription Strategy

Model in Alpinetars leather jacket
Mobile PDP
Product Customizer
Loyalty Program
Membership Portal
Personalized Accounts
Reviews
Search
...
Alpinestars product image
Alpinestars

From wholesale-first to a high-performance DTC engine in Europe

IndustriesSports & Outdoors
Enterprise
2 women wearing bold makeup
Milk PDP
Shop the Look
Blog
Content Hub
Custom Landing Pages
Integrated UGC
Mini-Cart
Quick View
Shoppable UGC
...
Milk Makeup product image
Milk Makeup

Replatforming a clean beauty brand from SFCC to Shopify

IndustriesBeauty & Health

Loyalty & Subscription Strategy

Daily Harvest bowl
Commerce Insights

01.24.2026

How Daily Harvest Migrated from a Custom Platform to Shopify

Daily Harvest built a custom ecommerce experience years before today’s commerce platforms could support its subscription model at scale. On Someone Migrations Vol 02, Daily Harvest, Someone, Shopify, and Klaviyo unpack what changed when the brand migrated eight years of history to Shopify, anchored its lifecycle strategy in Klaviyo, and rethought what “must-haves” really mean during a replatform.